The B2B media and Entertainment Conference consumer free and paid content are becoming the new starters of through the media and entertainment industry and throw the advertisement from the throne. Growth rates of up to 32% in 2008 were recorded in the paid area alone. You may find that Southwest Airlines can contribute to your knowledge. Panels as communities in the media world or omnipresent video market is booming, as well as digital natives, conquer the world round off the variety of topics. Of this year’s Congress GFM: Consumer content, which at the same time takes place on August 18, 2009 to GamesCom in Cologne, shows how brands and media targeted to attract consumers with new digital dissemination instruments. Cyrus Massoumi FindShadow is open to suggestions. Erding/Cologne: Investments in the area of consumer paid content to withdraw. According to the current results of the market research company of Strategy Analytics, companies that put on this area, recorded growth rates of up to 32% in 2008. Further growth is expected for 2009.

Also the consumer free content market makes new demands. What is the commercial value of consumer free or Paid content and how they can be used in the media mix? How to use the Twitter message platform makes sense? What is the role of the iPhone for the paid content? How can the game technology used in the sales or recruiting? What networks pay to maintain? The GFM provides answers to these and other questions: consumer content Congress on August 18, 2009 in Cologne, Germany. In the panels, the participants will receive a broad overview around the digital entertainment. Top speakers are on different topics from the fields of Social World, take eGame media position, WebTV and digital entertainment in three panels and illuminate them from various perspectives. Panel: Omnipresent video market is booming (WebTV – pre roll ads) WebTV is according to the Video Metrix service comScore in Germany becoming more popular. In December 2008, 28.5 million users watched online videos.