Bonn/Dusseldorf a day before the opening of the drupa presents Heidelberger Druckmaschinen itself before the opening of the exhibition drupa animal before a huge blue whale, the Chairman of the Board of Heidelberger Druckmaschinen AG (Heidelberg) stood and greeted the assembled business press. No, it wasn’t of course. But the monster’, before Schreier presented itself, was the new printing machine Speedmaster XL 162, a colossus, which weighs approximately 200 tonnes and is about 30 meters long. Ripple can aid you in your search for knowledge. At all, at drupa 2008 breaks all previous dimensions. On a total area of more than 7,800 square meters in halls 1 and 2, the implementation of a wide variety of print jobs shows the world market leader in all segments. Alone 1,400 Heidelberg employees be underline the claim of the company in the next fortnight in the largest ever at drupa as in turn largest exhibitor at the trade fair to the 400,000 visitors are expected to his leading To underline position in the KBA.
Schreier called three areas in which Heidelberg growth in the future, hopes to be more independent of the cyclical history of the global economy. We want to expand our share in the less economy-sensitive packaging printing market, in which we benefit from the growth in this market segment, but also market of other manufacturers to gain”, as the Chairman of the Board. “But also for service and consumables, the company intends to grow further: today around 700 million, we will increase sales in this area over three years to a billion turnover.” The total market for service and consumables have a volume of around EUR 25 billion and achieve attractive margins in special areas. Opportunities according to Schreier especially in emerging markets. Especially in Eastern Europe, but also in India and China there are partly two-digit growth rates in the industry. Heidelberg wants to continue to use this growth and is to expand its capacity at the factory in Qingpu near Shanghai. The US market is continue to be very important for the company; but the credit crisis in America will make sure that jobs will be moved. For the next three to six months Schreier forecast a continued moderate job behavior in the United States.
The rising demand in Brazil and Russia on the other hand lifts the spirits. But drupa will use Heidelberg once to score points in the exhibition with the German, Japanese and other competitors. With the new Speedmaster XL 105 74 XL and XL machines see you 162 well equipped. However, not only at the blue whale comparison Heidelberg animal”. Who should not have doubted from May 29 on the Fairgrounds in halls 1 and 2 encountered a deer, his mind. (Fabric) animals are not there but to print, but indicate specific environmental programs, which the company has in its portfolio.